RecogInk for Marketing Researchers and departments PDF  | Print |  E-mail

On field marketing researcher typically
collect data on paper based forms. Either themselves or another resource manually enter the data to the system

How RecogInk intervenes and saves your time?

The original form is redesigned with RecogInk software, and printed normally.

Marketing researcher will keep collecting data on papers like they areused to.

The researcher will be able then to transfer the data collected on the paper based e-Pad via an internet connected pc to RecogInk servers where it will be recognised and organised.

RecogInk recognises the type of forms used and its data organising the new information in few seconds, saving data entry costs in terms of time and resources.

The administrator can view and search through the collected data in both image and recognised format.

The forms collected and recognised can be immediately used for:

  • dispatch to relevant database
  • send in real time all the relevant data to the end user